Online business administration curriculum at Marquette

At Marquette, you will gain more than just a degree. At the center of every student’s educational experience is the Marquette Core Curriculum (MCC) which provides personally transformative experiences. The learning outcomes of the Core are rooted in Jesuit perspective and values, and focus on creating students who communicate responsibly and ethically, engage the world as moral actors and citizens with purpose, collaborate with diverse others using a broad disciplinary focus, and become leaders in discovery to solve global problems. Students who transfer to Marquette University are placed into one of four MCC levels. Placement is based on the number of accepted transfer course credits.

Our Bachelor of Science in Business Administration curriculum focuses on critical thinking, ethical decision-making and the skills to make you successful as a professional at today’s top companies. In the Marquette College of Business Administration you’ll find the tools and knowledge to become a true leader in business.

BSBA core requirements (54 credit hours)

MATH 1400: Elements of Calculus (3 credit hours)

The basic concepts and techniques of differential and integral calculus. Applications and examples chosen primarily from economics, biology, the social and behavioral sciences and business. Prerequisite: MATH 1100 or equivalent. Equivalent is three years of college preparatory mathematics.

BUAD 1001: Business Day 1 (3 credit hours)

An overview of the functions of a for-profit business concern. Students are exposed to the basic concepts of business such as accounting, economics, finance and budgeting, marketing and promotion, operations and the management of human resources. Students manage a simulated business concern and make decisions on issues such as pricing, employment, operations, promotions and ethical situations. This course will drive exploration of self-awareness, character development and leadership and how those elements factor into personal development as well as the performance of the business operation.

BUAD 1060: Business Applications: Basic Business Analytic Tools (1 credit hour)

Application of spreadsheets to identify, define and solve business problems to help support decision making. Students enhance analytical skills primarily through spreadsheet applications (formatting, logical functions, statistical functions and data analysis, charting, goal seek, etc.) Other business tools may be introduced. NOTE: Course should be taken during the first two semesters in the College of Business Administration. A waiver exam is available for students to test out of the BUAD 1060 course. This exam is only available at the start of a student's career in the College of Business Administration.

BUAD 1560: Introduction to Statistics and Business Analytics (4 credit hours)

Introduction to statistical and business analytic methods used in the analysis of business decisions. Covers issues involving data and data collection, descriptive statistics and data visualization issues. Reviews the use of probability and probability distributions in business decisions. Introduction to sampling and sampling distributions, development of statistical estimation and statistical inference, including confidence intervals for means and proportions, analysis of variance, and various hypothesis tests. Develops correlation, simple linear regression and introduces simple time series analysis and decision analysis methods Prerequisite: MATH 1400 or MATH 1450; BUAD 1060, which may be taken concurrently or exemption.

CMST 2300: Business Communication (2 credit hours)

Provides students with the opportunity to explore and develop the presentation skills necessary for success within the context of business through a study of communication and theory. Includes informative, persuasive and small group presentations, as well as an emphasis on critical thinking, listening, non-verbal and technological presentation skills. Students may not receive credit for both CMST 2300 and COMM 1100. Prerequisite: Sophomore standing and enrolled in College of Business.

LEAD 2000: Career Planning and Application Strategies (1 credit hour)

Career readiness includes reflective self-knowledge, effective research strategies, targeted application materials and comprehensive search strategies. Students are presented with opportunities to learn and practice the skills needed to explore and identify career goals and pursue a job or internship search. Topics include resume and cover letter writing, interviewing, job/internship search strategies, informational interviews and networking. Prerequisite: Enrolled in Business Administration, Sophomore standing and LEAD 1050 or exemption; BUAD 1060 or exemption, which may be taken concurrently; BUAD 1001, which may be taken concurrently.

LEAD 3000: Strategies for Entering the Business World (1 credit hour)

Strategies for entering the business world starts with first impressions. Preparing students to present themselves as professionals and how to network effectively is just the beginning. Students are required to participate in a practice interview with employers from the business field. Additional information is presented regarding graduate school opportunities (MS, MBA, Law, etc.); legal considerations for all business people; transitioning between jobs; company benefits; dressing for success; and budgeting with their first annual salary. Prerequisite: Enrolled in the College of Business Administration; Junior standing; LEAD 2000; ACCO 1031 and CMST 2300 or COMM 1100 or COMM 1300, both of which may be taken concurrently.

ACCO 1030: Principles of Financial Accounting (3 credit hours)

Accounting concepts and principles applied in the preparation of financial statements, asset valuation, and the accounting for debt and equity issues of business corporations.

ACCO 1031: Principles of Managerial Accounting (3 credit hours)

Structuring data to aid management decisions. Internal control, budgeting, break-even analysis, standard costing, variable costing, ratio analysis, inventory control, capital budgeting and transfer pricing. Prerequisite: ACCO 1030.

ECON 1103: Principles of Microeconomics (3 credit hours)

Institutions and processes of market specialization and exchange. Supply and demand and their determinants. Pricing and production decisions of the firm under varying competitive conditions. The role of government in a modern mixed economy. Microeconomic analysis applied to selected economic problems.

ECON 1104: Principles of Macroeconomics (3 credit hours)

Processes and determinants of overall economic activity and growth. National income accounting, determination of aggregate income, employment, and the price level. Money and banking, government monetary and fiscal policy, and international economics. Prerequisite: ECON 1103.

FINA 3001: Introduction to Financial Management (3 credit hours)

Principles and methods of corporate finance, valuation, analysis and management. Evaluation of business projects (capital budgeting) using financial criteria and different financing choices (capital structure) for these projects are reviewed. Introduction to the financial markets and both investment and financing instruments available to corporations and individuals. Emphasis placed on the framework and methodology involved in financial decision making. Prerequisite: ECON 1103; BUAD 1560 or MATH 4720; ACCO 1031, which may be taken concurrently.

MANA 3001: Behavior and Organization (3 credit hours)

Behavior of people individually and in groups. Emphasizes organization environment, communication, motivation, supervision and productivity. Develops fundamentals of organization theory, structure and administration. Prerequisite: Sophomore standing.

OSCM 3001: Operations and Supply Chain Management (3 credit hours)

Examination of the operations and supply chain function in manufacturing and service firms from a managerial perspective. Core concepts and issues include planning, designing and managing operations, and the flow of materials and information from suppliers to customers. Prerequisite: BUAD 1560 or MANA 2028.

MARK 3001: Introduction to Marketing (3 credit hours)

Examines the marketing process in the operations of firms in profit and nonprofit sectors. Environmental forces including consumer characteristics, government regulation and social aspects are explored. Emphasis is given to how firms develop marketing strategies in terms of target market selection, segmentation and marketing mix variables such as product development, promotional methods, price determination and channels of distribution. Ethical aspects of marketing are also given consideration. Prerequisite: Sophomore standing; ECON 1001 or ECON 1103.

INSY 3001: Introduction to Information Systems (3 credit hours)

Provides future information systems users with a broad overview of information systems and applications used in organizations. Topics include the impact of technology on business, the software development life cycle, introduction to databases, business intelligence and analytics, introduction to enterprise architecture, innovation, infrastructure (Cloud), networking, security, ethical use of information systems and other business software applications. Students are involved in designing and creating a database system. Prerequisite: Sophomore standing.

MANA 4101: Strategic Management (3 credit hours)

Requires a knowledge of all functional areas. Broad involvement in management decision-making process. Integrates functional areas through analysis of actual business case histories and related readings. Class discussion and written reports. Management game used when appropriate. Prerequisite: Senior standing and FINA 3001, MANA 3001, OSCM 3001 and MARK 3001.

Business ethics course (Choose one, counts toward core requirements)

BULA 3001: Legal and Ethical Environment of Business (3 credit hours)

A review of the legal and related ethical issues that commonly arise in the business environment, with emphasis on the American legal system and litigation, corporate responsibility, the changing nature of contracts and employment, torts and products liability, consumer law and business crimes. Prerequisite: Junior standing.

MANA 3002: Business and Its Environment (3 credit hours)

Overview of social, political and legal opportunities and constraints influencing business decision-making; social trends and underlying causes, including changes in population and income distribution and their business significance; patterns of change in political strength of identifiable groups on social, geographic and economic interest bases; antitrust, trade regulation and the legal system. Prerequisite: Junior standing.

PHIL 4330: Business Ethics (3 credit hours)

An application of theories of ethics to the moral dimensions of business endeavors and their effects on individuals, organizations, and society. Selected topics may include issues of responsibility, discrimination and affirmative action in the workplace, whistle blowing, economic justice, environmental impact, and the effects of the "global economy." Prerequisite: Sophomore standing and PHIL 1001.

Core enhancement course (Choose one, counts toward core requirements)

ENTP 3001: Understanding Entrepreneurship (3 credit hours)

Consistent with Marquette’s mission of concern for the whole person, course seeks to help each student begin to create a venture that enables a fulfilling life. Students individually craft business models for new ventures (for-profit or non-for-profit) that meet underserved needs. Students also learn to communicate their venture concepts to potential resources providers. Prerequisite: Sophomore standing.

HURE 3001: Management of Human Resources (3 credit hours)

Issues concerning the effective use and equitable treatment of employees. How human resource management activities are influenced by the economy, laws, unions, organizational strategies and human behavior. The analysis of management activities such as recruitment and selection, training and development, pay and benefits, labor relations, performance assessment, discipline and due process. How these activities affect the attraction, retention, performance and satisfaction of employees. Prerequisite: Sophomore standing.

REAL 3001: Introduction to Commercial Real Estate (3 credit hours)

Provides the students with an understanding of the principles of property economics and finance, land use regulations and laws and contractual agreements (including for purchase and use of property) that govern commercial real estate. The acquisition, valuation and use of debt on commercial real estate is about the purchase of the site and improvements and the “bundle of rights” to do certain things with them. Prerequisite: ECON 1103, ACCO 1030.

Analytics course (Choose one, counts toward core requirements)

ACCO 4060: Accounting Analytics (3 credit hours)

Organizations create and collect massive amounts of data as a result of their day-to-day operations. Frequently referred to as “Big Data”, it represents an important asset for the organization. Big data presents both opportunities and challenges for accounting professionals. Accounting professionals are expected to know how data is created, collected, stored and accessed. As the custodians of the organization’s assets, accountants are expected to understand and implement controls over the storage and use of the organization’s data. Further, as business professionals we are expected to know how to use this vast source of data to make better business decisions and identify potential risks. Understanding how to use data to formulate and solve business problems provides an opportunity for the accounting professional to become a forward thinking strategic partner in the organization. The challenge for accountants is to develop the skill set needed to extract value from big data through advanced analytics. Prerequisite: ACCO 4050.

BUAN 3065: Business Analytics 1: Data Definition, Preparation, Descriptive Analytics (3 credit hours)

Overview of where business analytics fits into current corporate decision-making support; intro to the three major aspects of business analytics (descriptive, predictive and prescriptive). Emphasis begins with analytics’ use in addressing business problems and opportunities (applications) rather than programming and statistical underpinnings. The review of statistics, Excel and the scientific method are incorporated into analytic thinking for decision-making. Concentrates on data issues (such as data preparation, transformation and cleaning) as well as descriptive and visual analytics. Introduces students to the leading data visualization software packages used in business organizations and applies them using a variety of business, economic and government data sets. Prerequisite: Enrolled in the College of Business Administration; grade of C or better in BUAD 1560.

MARK 4060: Marketing Research (3 credit hours)

To provide a scientific solution to marketing problems this course focuses on qualitative techniques (e.g., focus groups) and quantitative techniques (e.g. survey) for data collection, storing of data in data sets and databases, data analysis using statistical Doc ID: f86d8dfb612390e426a9f8856c764d3d1c85d13e 8 Everspring (May 2021) techniques, and interpretation of results. Topics covered include: research analysis, research design, sampling analysis, data collection methods, data storage methods, univariate and bivariate statistical analysis, report writing and the integration of research and marketing management. Prerequisite: MARK 3001 and BUAD 1560 or MANA 2028. Marketing minors may substitute PSYC 2001 or MATH 1700 for BUAD 1560.

BSBA major requirements (27 credit hours total)

Select nine electives from the list below. Courses used to meet the major requirements cannot also be used to meet Ethics, Core Enhancement or Analytics required core electives.

ACCO 4050: Accounting Information Systems (3 credit hours)

Substantial hands-on involvement with technology which enables accountants to be more productive and to provide better service to clients and management. Examination of various approaches to the processing of accounting information with technology, with special emphasis on the problems of internal control. Systems auditing and the accountant's role in the systems development cycle. Prerequisite: ACCO 3001.

ACCO 4060: Accounting Analytics (3 credit hours)

Organizations create and collect massive amounts of data as a result of their day-to-day operations. Frequently referred to as “Big Data,” it represents an important asset for the organization. Big data presents both opportunities and challenges for accounting professionals. Accounting professionals are expected to know how data is created, collected, stored and accessed. As the custodians of the organization’s assets, accountants are expected to understand and implement controls over the storage and use of the organization’s data. Further, as business professionals we are expected to know how to use this vast source of data to make better business decisions and identify potential risks. Understanding how to use data to formulate and solve business problems provides an opportunity for the accounting professional to become a forward thinking strategic partner in the organization. The challenge for accountants is to develop the skill set needed to extract value from big data through advanced analytics. Prerequisite: ACCO 4050.

BUAD 4989: Internship Work and Grading Period (3 credit hours)

S/U grade assessment. Prerequisite: Sophomore standing.; consent of program director and consent of the Business Career Center.

BUAN 3065: Business Analytics 1: Data Definition, Preparation, Descriptive Analytics (3 credit hours)

Overview of where business analytics fits into current corporate decision-making support; intro to the three major aspects of business analytics (descriptive, predictive and prescriptive). Emphasis begins with analytics’ use in addressing business problems and opportunities (applications) rather than programming and statistical underpinnings. The review of statistics, Excel and the scientific method are incorporated into analytic thinking for decision-making. Concentrates on data issues (such as data preparation, transformation and cleaning) as well as descriptive and visual analytics. Introduces students to the leading data visualization software packages used in business organizations and applies them using a variety of business, economic and government data sets. Prerequisite: Enrolled in the College of Business Administration; grade of C or better in BUAD 1560.

BULA 3001: Legal and Ethical Environment of Business (3 credit hours)

A review of the legal and related ethical issues that commonly arise in the business environment, with emphasis on the American legal system and litigation, corporate responsibility, the changing nature of contracts and employment, torts and products liability, consumer law and business crimes. Prerequisite: Junior standing. ECON 3001. Applied Business Economics. For non-economics majors who want to apply economic tools to solve problems. Focuses on the explanation and development of key economic principles and models that are relevant to business analysis and managerial decision-making. Introduces and develops skills in the practice of using economic models, finding and gathering necessary data and statistical techniques for the purpose of aiding business decision-making. Additionally, the usefulness and limitations of such models, data and techniques are scrutinized. Required for all economics minors but does not satisfy the requirements for upper-level economics courses for economics majors. Students may not take both ECON 3001 and ECON 3003 for credit. Prerequisite: ECON 1103, ECON 1104; and BUAD 1560 or equivalent.

ECON 3001: Applied Business Economics (3 credit hours)

For non-economics majors who want to apply economic tools to solve problems. Focuses on the explanation and development of key economic principles and models that are relevant to business analysis and managerial decision-making. Introduces and develops skills in the practice of using economic models, finding and gathering necessary data and statistical techniques for the purpose of aiding business decision-making. Additionally, the usefulness and limitations of such models, data and techniques are scrutinized. Required for all economics minors but does not satisfy the requirements for upper-level economics courses for economics majors. Students may not take both ECON 3001 and ECON 3003 for credit. Prerequisite: ECON 1103, ECON 1104; and BUAD 1560 or equivalent.

ENTP 3001: Understanding Entrepreneurship (3 credit hours)

Consistent with Marquette’s mission of concern for the whole person, course seeks to help each student begin to create a venture that enables a fulfilling life. Students individually craft business models for new ventures (for-profit or non-for-profit) that meet underserved needs. Students also learn to communicate their venture concepts to potential resources providers. Prerequisite: Sophomore standing.

FINA 4011: Investment Analysis (3 credit hours)

A study of financial instruments such as stocks, bonds, convertibles and options, and the markets in which they are traded. The primary concern of the course is with the decision process that evaluates the various investment opportunities. Prerequisite: ACCO 1031 and FINA 3001 and BUAD 1060.

HURE 3001: Management of Human Resources (3 credit hours)

Issues concerning the effective use and equitable treatment of employees. How human resource management activities are influenced by the economy, laws, unions, organizational strategies and human behavior. The analysis of management activities such as recruitment and selection, training and development, pay and benefits, labor relations, performance assessment, discipline and due process. How these activities affect the attraction, retention, performance and satisfaction of employees. Prerequisite: Sophomore standing.

INBUI 4931: Topics in International Business: Short Term Study Abroad (3 credit hours)

Topics in International Business taught in an international setting by Marquette professors. Students earn Marquette credit. Study abroad fees apply. Prerequisite: Consent of the Office of International Education.

INSY 4053: Project Management (3 credit hours)

Addresses organizational, team and technical aspects of successful project management. Through class projects, students learn to align project objectives with organizational strategies, plan, execute, allocate material and people resources to project components, design and develop project documentation, estimate and control project and organizational risks and manage cross functional and virtual teams as well as inter-organizational relationships. Prerequisite: INSY 3001 or consent of instructor.

MANA 3002: Business and Its Environment (3 credit hours)

Overview of social, political and legal opportunities and constraints influencing business decision-making; social trends and underlying causes, including changes in population and income distribution and their business significance; patterns of change in political strength of identifiable groups on social, geographic and economic interest bases; antitrust, trade regulation and the legal system. Prerequisite: Junior standing.

MANA 3034: Negotiation (3 credit hours)

Examines the art and science of negotiations with the aim of developing student's negotiation abilities. This development is achieved through readings, discussion and active participation in negotiation exercises. Designed to complement the skills learned in other business courses. Representative negotiations to be completed in the course include salary negotiations, car and home purchases, customer contracts, vendor contracts, venture capital arrangements, and partnership agreements among others. Prerequisite: Junior standing.

MARK 4010: Consumer Behavior (3 credit hours)

To learn about the factors that influence consumers' purchasing decisions of services and products. Behavioral science concepts will be examined including perception, motivation, learning, self-concept, personality, attitudes and attitude change, culture, social class, reference groups and the family unit. Application of behavioral concepts (from psychology, sociology, anthropology and economics) to marketing management and marketing research problems, including diffusion of innovations (new products), brand loyalty, consumer satisfaction and consumer decision-making models. Prerequisite: MARK 3001.

MARK 4060: Marketing Research (3 credit hours)

To provide a scientific solution to marketing problems this course focuses on qualitative techniques (e.g., focus groups) and quantitative techniques (e.g. survey) for data collection, storing of data in data sets and databases, data analysis using statistical techniques, and interpretation of results. Topics covered include: research analysis, research design, sampling analysis, data collection methods, data storage methods, univariate and bivariate statistical analysis, report writing and the integration of research and marketing management. Prerequisite: MARK 3001 and BUAD 1560 or MANA 2028. Marketing minors may substitute PSYC 2001 or MATH 1700 for BUAD 1560.

MARK 4094: Professional Selling (3 credit hours)

Professional selling introduces students to the dynamic world of relationship selling. Organized around developing ethical sales skills that will lead to long-term relationships between buyers and sellers. Students learn and practice concepts on preparing for and completing a sales call, focusing on customer analysis, networking, question development, handling objections, negotiations and closing the sale. Classes are highly interactive and designed to develop selling concepts, skills and self-confidence through experiential exercises, role-plays and presentations Prerequisite: MARK 3001.

OSCM 4040: Global Logistics Management (3 credit hours)

Focuses on global logistics and global trade management, and relates these practices to global supply chain management. Key objectives are to help students think critically about the ways in which global logistics and trade management concepts are fundamental to the overall functioning of the business (regardless of which other disciplines a student may study), and to provide a “vocabulary” for students to carry forward into the rest of their studies and beyond. During the course linkages between operations and other business functions (particularly, finance, accounting, marketing and information technology) will be made. Prerequisite: OSCM 3001.

REAL 3001: Introduction to Commercial Real Estate (3 credit hours)

Provides the students with an understanding of the principles of property economics and finance, land use regulations and laws and contractual agreements (including for purchase and use of property) that govern commercial real estate. The acquisition, valuation and use of debt on commercial real estate is about the purchase of the site and improvements and the “bundle of rights” to do certain things with them. Prerequisite: ECON 1103, ACCO 1030.

International Business Requirement (3 credits, Choose at least one)

INBUI 4931: Topics in International Business: Short Term Study Abroad Experiences (3 credit hours)

Topics in International Business taught in an international setting by Marquette professors. Students earn Marquette credit. Study abroad fees apply. Prerequisite: Consent of the Office of International Education.

OSCM 4040: Global Logistics Management (3 credit hours)

Focuses on global logistics and global trade management, and relates these practices to global supply chain management. Key objectives are to help students think critically about the ways in which global logistics and trade management concepts are fundamental to the overall functioning of the business (regardless of which other disciplines a student may study), and to provide a “vocabulary” for students to carry forward into the rest of their studies and beyond. During the course linkages between operations and other business functions (particularly, finance, accounting, marketing and information technology) will be made. Prerequisite: OSCM 3001.
ADMISSIONS DEADLINES

Online Bachelor of Science in Business Administration

Nov
16
Priority application deadline
Spring 2022 term
Jan
4
Application deadline
Spring 2022 term
Jan
18
Next start
Spring 2022 term
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